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Protecting the trademarks associated with your business

Protecting proprietary information and other intellectual property is a serious aspect of securing the interests of your business. As a Texas business owner, you would be wise to understand what you can do to appropriately register your trademarks and how you can protect them against infringement and the efforts of competitors. 

If you suspect an infringement on your trademarks, you would be prudent to take quick action to secure your interests and stop the threat of financial loss. Your company property is worth protecting through any legal means available. It may be beneficial to seek a complete evaluation of your case in order to take the measures most appropriate for your individual situation.

Shield your company property

A trademark can be a phrase, logo, picture, symbol or other similar intellectual property that you use in association with your company's products or the services you provide. When another business uses your trademark illegally or is using symbols or phrases too similar to your own, it can cause confusion for the consumer. Ultimately, this may lead people to patronize another business. It can be helpful to understand the following about your trademark and protecting your business:

  • Infringement of a trademark can occur when another company uses your intellectual property without permission as a way to gain a competitive advantage.
  • Trademark law can be complex, and it can be difficult to determine if something qualifies as infringement and, therefore, as grounds for legal action.
  • Registering your trademark with the appropriate authorities is a significant step in protecting this specific type of intellectual property.

If you suspect that another company is infringing on your trademark or is profiting on what you consider to be your intellectual property, you do not have to sit idly by. You can take decisive action to stop the theft of your property and possibly recoup any financial losses.

Fighting for the benefit of your company

You may be wondering what you can do to protect your company against the unauthorized use of your trademarks. Outside of registering your trademark, you can take legal action against the parties that infringed on your property.

It is helpful to start with a complete evaluation of your case. Not only will this provide you with a complete understanding of your intellectual property rights, but it can help you understand if you have grounds to move forward with legal action. When the well-being of your company is at stake, you have no time to lose in protecting your long-term interests.

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Sturm Law PLLC
712 Main Street Suite 900
Houston, TX 77002

Phone: 713-955-1800
Fax: 713-955-1078
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